Social media platform Twitter has recently announced that it will let users buy, sell, and display NFTs directly through tweets in partnership with four marketplaces.
The integration, known as “NFT Tweet Tiles” places an NFT’s artwork in its panel within a tweet and adds a button that directs readers to a listing on a marketplace.
The integration, which is still in testing, presently functions with markets from four distinct partners: Magic Eden, a platform-agnostic NFT marketplace protocol, Rarible, Dapper Labs, developer of the Flow blockchain, and Jump.trade, a sports-focused marketplace.
This follows a similar feature launched by Meta in August that enables users to transfer their NFTs across digital wallets associated with their social media accounts.
In a brief interview with Decrypt, a crypto news site, a representative from Twitter stated that the new integration is “blockchain-agnostic” meaning that all networks are enabled as long as the connections come from a collaborating marketplace.
According to the representative, the “feature is presently being tested with select Twitter users across iOS and the web,” and if they are part of the test population, they will see the NFT Tweet Tile integration. It is not necessary to have a Twitter Blue premium subscription to use the function.
What are Twitter Tiles?
Tweet tiles are Twitter updates with larger photos, different fonts, and obvious CTAs (call-to-action) built in to increase clicks. These titles enable the alignment of highly visual material in a format appropriate for touch screen browsing on mobile devices.
Therefore, NFT markets can immediately promote NFTs within their tweets by using these widgets. In other words, Tweet Tiles enable the display of NFTs in addition to the title and composer’s metadata.
Feature to Be Available to Everyone if The Trial Run is Successful
With the help of reputable news outlets such as The Wall Street Journal, The New York Times, and The Guardian, the social network company began testing the feature. It now plans to expand this widget trial feature throughout the NFT market since its collaboration with several major NFT marketplaces.
This option will then be made available to all Twitter users if the trial is successful. It will provide NFT enthusiasts with a cutting-edge tool to share new and popular digital assets. Additionally, it would boost sales and contribute to the development of new and trendy collectibles.
A change is coming
The integration of NFTs by Twitter shows that the platform is committed to the technology and wants to continue making it a bigger part of the platform. Though Elon Musk’s ownership of the company is still in its infancy, this development shows that he will continue to introduce and implement innovative advancements in the years to come.