2021 saw the digital assets market explode into a multi-billion dollar industry.
The rise of non-fungible tokens has witnessed various industries such as arts, music, and gaming being revolutionised, and the same goes for sports.
With billions of sports enthusiasts worldwide having been introduced to multiple NFT use cases, sports-related collectables too, have been proven to be a popular type of NFTs.
LIVERPOOL DIVING DEEP INTO THE CRYPTO WORLD
Recently, one of the world’s legendary football clubs, Liverpool announced that it will venture further into the crypto world through a partnership expansion with Sorare, a popular fantasy football game.
The news was confirmed on 22nd September 2022 in an official statement made by the French blockchain-based sports startup.
The brainchild of Nicolas Julia and Adrien Montfort, previously, collaborated with the Premier League football club for an exclusive multi-year partnership, creating content and experiences for the fans.
While the 2021’s deal saw Liverpool cards being introduced on the platform, the latest one is said to be offering brand new perks such as Liverpool stadium visits, match day experiences, merchandise and video content as prizes for the online game winners, according to Sorare.
SORARE IS NO STRANGER TO THE CRYPTO WORLD
Sorare, is a global fantasy football game where managers can trade official digital
collectibles. Since it was established in 2018, Sorare has attracted over 2 million users worldwide as well as partnerships with more than 280 million sports organisations, including Major League Baseball in the United States of America and United Kingdom football clubs. The startup which is based in Paris, Italy, intends to make crypto fun and seamlessly accessible to all through fantasy football. It provides a soccer team management game with digital NFT cards that can be collected and traded by fans worldwide.