Immutable Expands into Asia with Strategic Partnerships
Immutable, a leading web3 gaming company, announced today a series of strategic partnerships with prominent Asian companies DM2C and QAQA (BLOCKSMITH & Co).
This follows their recent collaboration with Netmarble’s web3 subsidiary, MARBLEX.
These partnerships mark a significant step for Immutable’s expansion into the thriving Asian gaming market, known for its passionate gamers and rapid tech adoption.
QAQA to Bridge the Gap for Japanese Gamers
QAQA users can soon participate in a “quiz to earn” experience, learning about web3, blockchain, and the Immutable ecosystem.
Launching in August, the bilingual quiz (Japanese and English) offers prizes of up to $1,000 USD in tokens.
This collaboration connects QAQA’s massive player base, partnered with industry giants like Warner Bros. Japan, TOEI ADVERTISING, and SEGA Games, with the exciting world of Web3 gaming.
“This partnership is a perfect match,” said Tetsuya Sanada, Founder and CEO of BLOCKSMITH&Co.
“We bring our extensive non-web3 user base together with Immutable’s strong web3 community. This fusion will accelerate making Web3 accessible to everyone.”
DM2C Partnership Unlocks Global Growth Engine
DM2C, the web3 arm of DMM.com, and Immutable will collaborate on joint promotional events and game integrations.This includes:
- Gods Unchained: Immutable’s popular trading card game.
- KAMIYAGURA: DM2C Studio’s upcoming NFT trading card game.
- BOUNTY HUNTERS: A digital prize crane game from the “Seamoon Protocol” project.
This partnership creates a powerful engine for global expansion in web3 gaming. By combining marketing efforts and expertise, both companies can significantly accelerate growth.
It leverages DM2C’s strong presence in the Asia-Pacific market with Immutable’s established user base in English-speaking regions, facilitating cross-platform user referrals and boosting marketing reach.
“Through this partnership,” said Kasaki Nagato, CEO of DM2C Studio, “we aim to combine DMM’s expertise in building Asian web2 user bases with Immutable’s know-how in Western Web3 communities.”
Immutable’s Vision for Asia’s Web3 Gaming Future
These partnerships solidify Immutable’s commitment to the Asian market. “The Asian market represents a tremendous opportunity for the future of Web3 gaming,” said Robbie Ferguson, Co-Founder and President at Immutable.
“By partnering with these industry leaders, we will empower developers, educate users, and ultimately build a thriving Web3 gaming ecosystem in the region.”
For more Web3 news, check out the XGA newsfeed.
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