Ducati Rides into Web3 with Free NFTs
- Ducati teams up with NFT PRO™ and Ripple for a groundbreaking entry into Web3.
- The partnership aims to offer Ducatisti an unmatched digital experience with NFTs and blockchain technology.
- Ducati’s venture into Web3 signifies a natural evolution in their digital strategy, bringing fans new and exciting possibilities.
Ducati, the iconic motorcycle manufacturer, is making waves in the digital world with a game-changing entry into Web3.
In collaboration with NFT PRO™, Ducati is set to deliver an unparalleled experience to its passionate fanbase, creating captivating digital aggregation spaces, exclusive NFT collections, and exciting opportunities for fans to immerse themselves in the dynamic Web3 universe.
The partnership will see Ducati projects utilizing the powerful Ripple blockchain, providing fans with ultra-fast, cost-effective, and environmentally-friendly experiences on the XRP Ledger (XRPL) blockchain.
“Entering Web3 is another way to get closer to the Ducatisti community by further extending the number of services offered to them.
It also represents an opportunity to meet and make ourselves known to a new community of NFT enthusiasts, giving them the opportunity to live unique Ducati-style experiences and collect the digital assets that we will develop exclusively for this new dimension of the brand,” said Claudio Domenicali, Ducati CEO.
Ducati’s Digital Legacy
Ducati has always been ahead of the curve when it comes to embracing technological innovations.
From conducting the first online motorcycle sale in 2000 to creating a blog for interaction between Ducatisti and company management, the brand has been an early adopter of digital advancements.
As technology evolved, Ducati ventured into social media platforms, connecting with millions of fans worldwide.
The MyDucati app further personalized the experience, fostering a closer relationship between Ducatisti, Official Dealers, and the brand.
The entry into Web3 marks a natural progression for Ducati, taking their innovative spirit to the next level.
As the brand dives deeper into Web3, fans can anticipate a host of thrilling digital services and goods.
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