Igloo, Inc. aims to create a complete ecosystem for new crypto users. Pudgy Penguins, the company’s flagship project,has been instrumental in bridging the gap between Web2 and Web3. The collection remains a top-five NFT collection across marketplaces, and Pudgy Penguin toys have seen rapid sellouts at major retailers. Additionally, Igloo’s OverpassIP project allows Pudgy Penguin NFT holders to explore licensing opportunities.

“We’re committed to building a Web3 ecosystem that fosters direct interaction between brands and consumers,” said Luca Netz, CEO of Igloo, Inc. “The Frame team’s expertise aligns perfectly with our vision. By combining Igloo’s success in building on-chain communities with Frame’s development experience, we’re well-positioned to make Abstract a leader in the consumer crypto revolution.”

The next steps involve Cygaar and Beans leveraging their expertise to develop Abstract. This consumer-focused blockchain, powered by Ethereum Layer 2 technology, aims to set a new standard for culture-driven economies within the crypto space. Abstract will prioritize building a large, on-chain community fueled by a robust creator economy.