Lotte’s Group NFT Projects Get a Boost from Daehong Communications & Chainlink Labs Partnership
Daehong Communications, a prominent Korean advertising agency, has joined forces with Chainlink Labs, the developer behind the Web3 services platform Chainlink.
The collaboration is set to provide high-quality Web3 services to Lotte Group’s non-fungible token (NFT) projects, enhancing their transparency and verifiability to ensure customer satisfaction.
By utilising Chainlink’s industry-standard Verifiable Random Function (VRF) in their L.PASS system, Lotte Group will create dynamic NFTs that can change or evolve over time.
Chainlink Labs will also offer Lotte Group seamless connectivity to off-chain data sources and computations.
Leading Korean advertising agency @Daehongofficial has entered into a partnership with @chainlinklabs.
— Chainlink (@chainlink) May 22, 2023
See how the partnership helps support #Web3 initiatives from Korean conglomerate Lotte Group across several business use cases ⬇️https://t.co/5VoqT6PhM0 pic.twitter.com/BypPwrzQWG
Soon, the prominent Korean conglomerate will explore Web3 services across various business areas, including Lotte Hotels & Resorts, Lotte World, Lotte Duty Free, Lotte Home Shopping, and Lotte Wellfood.
Holders will be granted priority access to future NFT projects within the Lotte NFT ecosystem.
This partnership signifies a significant milestone for Lotte Group’s foray into Web3 initiatives and promises to unlock new opportunities for innovation and customer engagement in the ever-evolving digital landscape.
Daehong Communications and LOTTE Wellfood collaborated with Yoonha Project!🍭🍬🍪
— daehong_official (@Daehongofficial) May 11, 2023
They showcased 'Brainwave Art NFT Project' at Art Busan 2023, held at BEXCO in Busan from May 4 to 7.
This innovative marketing effort merges art, science, and NFT technology. pic.twitter.com/JNquOFTftT
In a recent collaboration, Daehong Communications and LOTTE Wellfood teamed up with Yoonha Project to showcase the ‘Brainwave Art NFT Project’ at Art Busan 2023.
